Communicating Climate Crisis Issues

Communicating Climate Crisis Issues
Vancouver ChangeCamp 2010
Facilitator: E. Harrison

How to create an ‘aha’ moment for everyone so that we can create change in time for it to have a meaningful impact on changing climate?

  • It’s about (re)framing the message in a way that’s relevant for people as well as addressing what makes sense.
  • People don’t want to be told what to do with their lives.
  • Communicating around climate change can focus on health issues and renewable energy.
  • Need tool emphasizing positive impact on env & climate. Like reverse carbon footprint counter.
  • How can we use/build apps to demonstrate the complexities and externalizations of the issues?
  • What would app look like that takes action beyond individual behavior change to societal level?

Questions to ask (forum idea ) to help facilitate ‘aha’ moment:

  • How much do you spend on insurance per year? Very low probability of a lot of the disasters actually happening yet a very high probability of climate crisis.
  • Why spend thousands on insurance and only hundreds on sustainability/climate issues?

Answer:  It’s a lot to do with the immediacy/speed of disaster – one will destroy the biz instantly and one will only have impact much later.

The Empathic Civilisation by RSA Animate and Jeremy Rifkin http://bit.ly/9z3jQj, Interesting projects surfacing now around positive visions for a sustainable future.

Posted in 2010, Sustainability.

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